Vehicle Order Notification Email Program

With inventory challenges, Covid scarcity and long production times, a need was identified to help keep customers who’d reserved a new vehicle informed and excited during the build process.​ We created an email program with real-time updates based on event codes to notify customers where their exact vehicle is in the production process. As the program expanded from two vehicles in 2021 to more than 30 in 2024, the need to templatize and streamline the program became a crucial focus of the work.